Shortlist 2017

Campaign categories

A (Rust) Bucket List Experience with Ben 10

Cartoon Network

Agency: Tin Man

Making Single Malt Fashionable

International Beverage

Agency: Tin Man

Star Wars Superfans Go Rogue to Launch New Toy Line

The Walt Disney Company

Agency: Disney Consumer Products and Interactive Media

#CondomEmoji

Durex

Agency: Premier

Campari Shakes it Up for Charity

Campari America

Agency: M Booth

Jameson Shakes Up The Influencer Playbook

Pernod Ricard

Agency: Ketchum

Like A Girl Emojis

Procter & Gamble Always

Agency: MSLGroup

Mix Mania

Mars Petcare

Agency: Weber Shandwick

Playbook

Politico

The Boldest Choice: Election 2016

Frito-Lay/Doritos

Agency: Ketchum

#BrutalCut

ActionAid UK

Agency: Weber Shandwick

#lifejacketlondon

UNHCR, International Rescue Committee, World Vision, Médecins Sans Frontières, Migrant Voice

Agency: Snappin' Turtle

#RestartAHeart

British Heart Foundation

Dolphin Sanctuary Announcement

National Aquarium

Agency: Golin

Keys of hope

Caritas International

Agency: Ketchum

World Pancreatic Cancer Day 2016

United European Gastroenterology

Agency: Spink

#SupportRefugees

European Commission

Agency: Burson-Marsteller

Missing Type International

NHS Blood and Transplant

Agency: MHP Communications - Engine

One Shot Against Seven Deadly Diseases

Immunization Technical Support Unit (ITSU)

Agency: Genesis Burson-Marsteller

Rio 2016 - Embratur conquers tourists for Brazil

Embratur

Agency: Máquina Cohn & Wolfe

Showcasing the Power of Olympism at Rio 2016

Qatar Olympic Committee

Agency: Hill+Knowlton Strategies

The Truck Driver's Mother

The Norwegian Labour Inspection Authority/NHO Transport, NHO Reiseliv, NHO Logistikk o

Agency: Geelmuyden Kiese

"Worms" in Lipton Lemon Green Tea®

Unilever

Agency: Edelman

AICPA-CIMA Member Ballot

American Institute of CPAs

Bayer Bee Care Program

Bayer

Agency: Porter Novelli

Daughters of Mother India

Vibha Bakshi

Agency: Weber Shandwick

Daughters of Mother India

Vibha Bakshi

Agency: Weber Shandwick

Like A Girl Emojis

Procter & Gamble Always

Agency: MSLGroup

Music For A Cause

Genesis Foundation

Agency: Genesis Burson-Marsteller

The Alphabet of Illiteracy

Pearson

Agency: Weber Shandwick

"Deliver the Promise" Campaign

MilliporeSigma, Merck

Connected By… Our Commitment to Patients

Novartis Oncology

Agency: Porter Novelli

DuPont’s Journey to Three: Driving Performance Through Ambiguity

DuPont

Agency: Gagen MacDonald and Think Marketing

My story

Medicines and Healthcare products Regulatory Agency

Play to move

Telefónica

Agency: Llorente Cuenca

Sustainable September

Avery Dennison

#CondomEmoji

Durex

Agency: Premier

Here & Now

Novartis

Agency: Virgo Health

IBD Unmasked

Takeda Pharmaceutical Company

Agency: Ketchum

National Obesity Care Week

The Obesity Society

Agency: TogoRun

Global PR categories

"A Fighting Chance"

Samsung Electronics

Agency: Ketchum Sports & Entertainment

#CondomEmoji

Durex

Agency: Premier

Endless Lives of Glass

FEVE – The European Container Glass Federation

Agency: Weber Shandwick

Music Makes It Home

Sonos

Agency: Weber Shandwick

Star Wars Superfans Go Rogue to Launch New Toy Line

The Walt Disney Company

Agency: Disney Consumer Products and Interactive Media

The Aurora Prize for Awakening Humanity

Aurora Humanitarian Initiative

Agency: Edelman

Waldorf Astoria Driving Experiences

Waldorf Astoria Hotels & Resorts

Agency: Magrino

"A Fighting Chance"

Samsung Electronics

Agency: Ketchum Sports & Entertainment

#LikeAGirl - Keep Playing

Procter & Gamble Always

Agency: MSLGroup

Earth To Marrakech

UN Foundation

Nissan Kicks for Gold

Nissan Motor Company

Agency: Edelman

Stronger Moms

Procter & Gamble

Agency: MMK +

Hangar 1 Fog Point

Hangar 1/Proximo Spirits

Agency: ACHE/ Exposure

IBD Unmasked

Takeda Pharmaceutical Company

Agency: Ketchum

Prudential Relationship Index

Prudential

Agency: RFI Daylight

The Excitement Index

Nissan Motor Company

Agency: Ketchum

#LikeAGirl - Keep Playing

Procter & Gamble Always

Agency: MSLGroup

Marvel x Garage

Disney Consumer Products and Interactive Media

Missing Type International

NHS Blood and Transplant

Agency: MHP Communications - Engine

Nissan Kicks for Gold

Nissan Motor Company

Agency: Edelman

The Alphabet of Illiteracy

Pearson

Agency: Weber Shandwick

The Excitement Index

Nissan Motor Company

Agency: Ketchum

"A Fighting Chance"

Samsung Electronics

Agency: Ketchum Sports & Entertainment

Be A Maker

Lipton

Agency: Salt

Clear about Psoriasis

Novartis

Agency: 90Ten

Hendrick’s World Cucumber Day cats vs cucumbers

Hendrick's Gin

Agency: Splendid Communications

IBD Unmasked

Takeda Pharmaceutical Company

Agency: Ketchum

Like A Girl Emojis

Procter & Gamble Always

Agency: MSLGroup

Missing Type International

NHS Blood and Transplant

Agency: MHP Communications - Engine

Ode to Lesvos

Johnnie Walker

Agency: Smarts Communicate

Daughters of Mother India

Vibha Bakshi

Agency: Weber Shandwick

Like A Girl Emojis

Procter & Gamble Always

Agency: MSLGroup

Netflix Everywhere

Netflix

Agency: MSLGroup

Challenge 22: A Lasting Legacy

Agency: Ketchum Raad Middle East

Girls4Tech

Mastercard

Like A Girl Emojis

Procter & Gamble Always

Agency: MSLGroup

The New Deal – Addressing the root causes of fragility, conflict and violence

The International Dialogue on Peacebuilding and Statebuilding

Agency: Aequitas Consulting

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