"Beatriz ""Bea"" Perez is Senior Vice President & Chief Communications, Sustainability and Strategic Partnerships Officer for The Coca-Cola Company. Bea manages a diverse portfolio of work supporting brands, communities, consumers and partners worldwide. She also leads strategy and operations for the company's Retail, Licensing and Attractions portfolio. Since 2011, Bea served as the company's first Chief Sustainability Officer. She developed and led progress against global sustainability commitments, focusing on water stewardship and women's economic empowerment. Previously, Bea served as Chief Marketing Officer, Coca-Cola North America and developed some of the company's most historic relationships, including American Idol and NASCAR. She joined Coca-Cola in 1996 and held various roles in brand management and field operations. Bea serves on various community-focused boards including The Coca-Cola Foundation. She also serves on the corporate boards for Primerica and Grainger. She graduated from the University of Maryland. "