Porter Novelli

Founded 50 years ago by Jack Porter and Bill Novelli, Porter Novelli is widely considered to be the founder of social marketing. Trailblazers of their time, both Jack and Bill believe that organizations could, and should, be driven by their values, not just by creating value; something intrinsic to how we do business better today. 

In a shifting landscape of new influences and audience power, Porter Novelli continues to build on this values-driven philosophy and work with ambitious clients to decode change, navigate culture and deepen authenticity to shape reputation and accelerate growth.